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"If the vision is the grand target- a distant ideal that we are striving for-then our goals are the short-term mini-targets that we aim for along the way." -Blankstein



*Specific and Strategic

Specific relates to clarity

Strategic to aligned to mission and vision






People must believe that success is realistic



Focuses on the outcome, not the process of getting there.

Refers to the desired END results.



*Specifies when the goal will be achieved


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